NANCY: Businesswoman. Two young children. Newly divorced after 16 years. Would like to find a partner again, but unsure as to how to start.
Friends encourage Nancy to date. Meets men through her networks. No one of interest. Apprehensive about meeting men online.
A relative recommends Innovative-Match (I-Match). She tours the website. Intrigued by the offerings, she invests in the new book, Finding Love Over Fifty. Schedules a coaching session.
Someone listens, someone cares.
Joins the I-Match community. Membership, coaching, style makeovers, online profile creation and management. Feels supported, excited and hopeful.
Five months later, she meets Frank. The right match, the right time. Coaching continues. They become exclusive and begin to build a future.